In the 1950s, Price moved into horror films, with a role in House of Wax (1953), the first 3-D film to land in the year's top ten at the North American box office. He was active in radio, portraying the Robin Hood-inspired crime-fighter Simon Templar in The Saint, which ran from 1947 to 1951. He also did a comedic turn as the tycoon Burnbridge Waters, co-starring with Ronald Colman in Champagne for Caesar, one of his favorite film roles. Price's first starring role was as conman James Addison Reavis in the 1950 biopic The Baron of Arizona. There were also many villainous roles in film noir thrillers like The Web (1947), The Long Night (1947), Rogues' Regiment (1948) and The Bribe (1949), with Robert Taylor, Ava Gardner and Charles Laughton. In 1946, Price reunited with Tierney in two notable films, Dragonwyck and Leave Her to Heaven. The following year he portrayed the title character in the film The Invisible Man Returns (a role he reprised in a vocal cameo at the end of the 1948 horror-comedy spoof Abbott and Costello Meet Frankenstein). Price's first venture into the horror genre was in the 1939 Boris Karloff film Tower of London.

He also played Joseph Smith in the movie Brigham Young (1940) and William Gibbs McAdoo in Wilson (1944) as well as Bernadette's prosecutor, Vital Dutour, in 'The Song of Bernadette' (1943) and a pretentious priest in The Keys of the Kingdom (1944). He made his film debut in 1938 with Service de Luxe and established himself in the film Laura (1944), opposite Gene Tierney, directed by Otto Preminger. Careerĭespite his lasting association with horror films, Price started out as a character actor. In 1936, Price appeared as Prince Albert Victor in the American production of Laurence Housman's play Victoria Regina, starring Helen Hayes in the title role of Queen Victoria. His acting career began in London in 1935, performing with Orson Welles's Mercury Theatre. Instead, he was drawn to the theater, first appearing on stage professionally in 1934. After teaching for a year, he entered the University of London, intending to study for a Master's degree in Fine Arts. In 1933, he graduated with a degree in art history from Yale University, where he worked on campus humor magazine The Yale Record.

Price's Baking Powder', the first cream of tartar baking powder, and secured the family's fortune. His grandfather, Vincent Clarence Price, invented 'Dr. Louis, Missouri, youngest of the four children of Vincent Leonard Price, Sr., president of the National Candy Company, and his wife Marguerite Cobb (née Wilcox) Price. (May 27, 1911 – October 25, 1993) was an American actor, well known for his distinctive voice as well as his serio-comic performances in a series of horror films made in the latter part of his career.

Vincent Price by Victoria Price